sukisong.com · studio LinkedIn preview
Updated 24 August — the About section is Hannah's own rewrite with her latest doc markups applied. A design preview of the redone profile, not a live LinkedIn page. Cover, photo & reel are placeholders. Use the toggles above to switch headline options or hide the working notes.
Cover photo — to be provided
HV Profile photo — your emerald Bloodbath shot goes here
Hannah Varnell · 1st
Austin, Texas, United States · Contact info
218 connections · 223 followers
Bloodbath Studio
Colorado College

About

I'm a creative director, director, and founder. I build cinematic worlds about how people make identity, belonging, and power through culture.

I move between observation and world-building: watching how people live, and constructing the universe that allows you to feel it. I'm drawn to duality, and I build emotional points of entry on every side of it.

I'm the founder, creative director, and executive producer of Bloodbath Studio, a collaborative art, fashion, and media platform I started in Austin. Over four years, it's grown into 8+ film, fashion, and performance productions and a run of annual ~500-person events — LUCK, VENERATION, METANOIA, and ANAMNESIS — funded three times by the City of Austin's Economic Development Department, engaging 600+ artists and audiences. I enjoy making things that don't exist yet. That tenacity — forging the path through every city and project — is the throughline of my work.

As a director and cinematographer, I've created commercial and branded work for Dell, Square, Procter & Gamble, H-E-B, Netflix, Nike, Indeed, Sonos, PBS, and Beats, and shot for The New York Times, BBC, Al Jazeera, and Travel Channel. My fashion film work earned Best Fashion Film at the 2025 Sarajevo Fashion Film Festival and an Official Selection at New York City International Film Festival 2025. I'm also co-director of I NEED SPACE, a multi-year hybrid documentary on Austin's queer creative scene.

The ideas I return to include identity, culture, performance, belonging, beauty as power. The brands I want to build with are the ones telling cultural, lifestyle, fashion, beauty, music, and travel stories — work with a point of view.

I'm rooted in Austin, where the independent spirit and ease of connection made it possible to build a life on my own terms — and I work worldwide. Austin is the place I leave from and come back to.

If you're running a campaign, or looking to build immersive media, from documentaries to in-person experiences — let's talk.

Featured

These 5 tiles pin to the top of her profile so it reads as a director's reel, not a résumé. Pixieset photography stays out of Featured (per the de-emphasis call).

Experience

Founder, Creative Director & Executive Producer

Bloodbath Studio · Full-time

2022 – Present · Austin, TX (Hybrid / Worldwide) · month to set — see #1

  • Founded and lead Bloodbath Studio — directing the creative vision across 8+ film, fashion, and performance productions over four years.
  • Created and executive-produced an annual ~500-person event series — LUCK (2022), VENERATION (2023), METANOIA (2024), ANAMNESIS (2025) — engaging 600+ artists and audiences.
  • Secured City of Austin Economic Development Department funding three times.
  • Set the through-line — identity, culture, belonging, duality — across the studio's films, events, and brand collaborations.
Title elevated from your live profile's "Executive Producer and Visual Director" to Founder / Creative Director & EP — settled with you earlier; flag it if that's wrong.

Director · Cinematographer · Creative Director

Independent / For Hire · Freelance

Jun 2020 – Present · Austin, TX · Available worldwide

  • Directed commercial & branded-documentary work for Dell, Square, Procter & Gamble, H-E-B, Netflix, and Beats.
  • Cinematography for Indeed, Nike, PBS, and Sonos.
  • Award-winning fashion film: Best Fashion Film, Sarajevo 2025; Official Selection, NYCIFF 2025.
  • Camera / cinematography for The New York Times, BBC, Al Jazeera, Travel Channel, Food Network, and Southwest Airlines.
New entry (not on your profile yet). Dates set from your CV excerpt — earliest credit BBC, Jun 2020. The awards' home entity is #2 below.

Co-Director

I NEED SPACE (Hybrid Documentary)

Jun 2022 – Present · Multi-year

  • Co-directing a multi-year hybrid documentary on Austin's queer creative scene.
  • Developing the visual language and narrative structure across a long-form, evolving production.
New entry. Dates set from your CV excerpt (Jun 2022 – current). Flag anything off.

Education

Colorado College

BA, International Political Economics

2012

Skills

Creative Direction Pinned
Film & Commercial Directing Pinned
World-Building / Concept Development Pinned
Executive ProducingBrand Campaign DevelopmentBranded DocumentaryFashion FilmCinematographyArt DirectionCreative StrategyEvent & Production ManagementVisual StorytellingPhotography

Providing services

Creative Direction for brand campaigns · Film & commercial directing · Branded documentary · Fashion & beauty film · Cinematography · Concept development & world-building · Executive production

"Creative direction and directing for brands and campaigns with a point of view — cultural, fashion, beauty, music, and travel storytelling. Austin-based, available worldwide."

The About is yours now — four things left, then this is ready to go live

The About section above is your rewrite, not mine — I only fixed spacing and stripped the bold so LinkedIn doesn't print the asterisks. It's 1,992 characters, comfortably under the 2,600 limit. Widening the last line past brand campaigns was the right call: the section already proves 500-person events, three rounds of city funding and a multi-year documentary, so asking only for campaigns was underselling you.

  1. Bloodbath start month — your CV excerpt says Nov 2022, your live profile says Apr 2022. Tell me which and I'll set it exact.
  2. The awards (Sarajevo Best Fashion Film + NYCIFF) — under Bloodbath Studio, or your independent work? Your LinkedIn rewrite puts them with the freelance work, your website copy puts them inside Bloodbath. Just pick one.
  3. Headline — A or C above?
  4. ANAMNESIS — it's on the site as 2025; two-second confirm that's right.

Already settled — nothing needed from you

Bloodbath title → Founder, CD & EPPhotography stays out of ExperienceRole dates → from your CV excerptContact email → hi@hannahvarnell.comProfile photo → the emerald Bloodbath shot

Placeholders we'll swap before launch

Cover photoProfile photo — the emerald Bloodbath shot you pickedDirector reel (Featured)
Preview prepared by sukisong.com studio · 2026 · Design mockup, not affiliated with or endorsed by LinkedIn.